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Digital Signage Industry Applications PDF Print E-mail
Sunday, 23 March 2008 21:28

There are many different uses for digital signage in almost all industries. It can operate as its own industry - selling advertising space on a network of owned and operated screens. It will usually operate as an extension of an existing industry. Some industries that are currently using digital signage are:

Hospitality

Digital signage in hospitality can involve a wide variety of uses such as digital menu boards, specials prices promotion, activity announcements or even after hours staff training.

Corporate Communications

Digital signage operates in many businesses and provides a method of communicating with staff, customers or clients. Your installation can be as simple as a lobby screen to greet guests, or across national borders to deliver operational health and safely guidelines or CEO updates to your staff in multi-locations.

Education

Getting the message across is vital in education and digital signage is a great way to do it. Providing screens in class rooms, hallways or meeting areas can keep staff, students and guests informed about academic or extra-curricular activities.

Out of Home advertising

Using Digital signage to communicate with a mobile audience enables Out of Home advertisers to deliver timely and relevant adfotainment to a broad captive audience with an effective campaign for that demographic

Retail

Digital Signage enables the retailer to deliver a dynamic, fresh and timely message during the final stages of the purchase decision, the point of sale. Tailor your campaign to a particular time of day, demographic or even trigger so that a specific ad plays when a certain product is purchased. Enhance your customers experience with CampaignManager Digital Signage software.

 

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